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What's Happening At The Farm

written by

Ben Simmons

posted on

January 30, 2021

It is never a dull moment at the farm! There is always something that needs to be done. One of the techniques I learned in the mid-1990's through the Air National Guard was how to set priorities.

The demonstration included four (4) different size rocks ranging from large to the size of pea gravel. Oh, they also used a fixed size container.

First, the smaller size rocks (the pea gravel) was put into the container. Then the next size, then the next larger size. These three sizes filled the container to where it was impossible to fit the largest rocks inside.

Next, they started over. This time the largest rocks were added first. Then , the next largest rocks, then the third largest rocks, and finally the smallest pea gravel size rocks. You guessed it - They all fit inside the container.

The KEY to understanding is knowing what the rocks represent. The largest rocks are the "important" typically strategic activities we have to accomplish. While the smallest rocks - the pea gravel - represents the "urgent" activities.

The problem is we all can get bogged down with the urgent things to where we have no room for the important things - just like in the first demonstration where it was impossible to fit the largest rocks inside the container.

So, why is your farmer bring this up?

We all know that 2020 was a challenging year - right. Well, frankly speaking, I believe 2021 will be even more so. That's why it is important for us to evaluate what are the large rocks (most important) things to me and make sure we put them in the the container FIRST. Remember, you will always have the urgent time consuming things that in the long run don't matter.

OK- so What Is Happening At The Farm? Well, besides the day-to-day activities we are building a much larger walk-in freezer. Why - because our current freezer is a bottle neck for the volume of business our farm has grown to. And, we want to add some really cool new products like turkey, seafood, and lamb to our store.

Once this is completed we need to build a new brooder for our chicks. Two reasons here: First, we have outgrown our current setup. Secondly, we need to be able to better control the environment during the first two weeks or so of their life.

January orders have been very brisk! Were you one of the 44 customers who purchased our *New* Winter Comfort Bundle? The response was great and we appreciate you giving it a try. It's hard to go wrong with a great value on premium grass fed beef and our delicious pastured chicken.

More will be coming out soon on a really BIG announcement so stay tuned.

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